Should A Aspiring Influencer Friend Stop Using Me for Content?

The Prosecution: One Friend's Perspective

Sometimes she films me while having a meal. It's jarring to spot myself on her Instagram – it’s like a sudden shock.

A close companion of 10 years, she, labels herself the “content queen”. It can be amusing for a bit, but it weighs on our relationship.

She is an extrovert, she feels the need to document everything constantly. When we eat out, her motto is, “The phone eats first,” and snaps pictures with bright lighting, which makes me cringe. It's unpleasant when strangers see her performing for the camera – I experience vicarious awkwardness. Another annoyance is because meals lose their warmth.

She isn’t exactly an influencer yet, but she is aspiring to become one. She creates vlogs about living in our city, a day in her life, and her styling career. Her content is good, credit where it's due, but I prefer not to be dragged into it. On occasion I'm captured while dining, or simply tagging along. I’ll see myself on her Instagram afterwards, and it pops up like a jumpscare: I might be bare-faced, making a strange expression or photographed while eating. It’s uncomfortable.

Marielle also expects me to film her at inopportune moments. Sometimes I'm in conversation to another person, or we're simply spending time in the street. The dynamic feels like our bond has turned into me serving as her unpaid videographer. She could easily hire someone if she wanted professional shots. Upon mentioning my unease about this arrangement, she dismissed it. I've been invited to a couple of brand events, which were appreciated, but that doesn't compensate for all the energy I spend assisting her create material.

I appreciate that Marielle has supported me with my career in design, but I don’t want our friendship to become merely a tally of favours. I don't believe she’s fake or inauthentic, but sometimes I feel that if recording starts, we will begin acting in a way that presents a favorable image for her vlog.

She will say, “Alright, smile for the camera!” and film me smiling with another. It feels forced. It's crucial her to understand that our 10-year friendship still has boundaries. I enjoy being with her, but I also want to enjoy it without being filmed, edited, or posted for an viewers. I’m not a prop for her online persona.

The Defence: The Content Creator's View

I want my friend to see that the creations we produce together can get us an opportunity.

I love shooting content. It's more than a pastime; it’s part of who I am. Producing content and sharing my life online allows me to show my personality and connect with people in novel forms.

I don’t see myself as a full influencer yet, but it's savvy to make money from your interests. I admire people on social platforms who execute that aesthetic of casual, DIY film-making.

Creating content is my version of living actively: observing the nuances, posting them with an viewership that appreciates the art behind it. I never intend to make my friend uneasy. Bringing her to professional gatherings was my way of sharing opportunities, providing her a chance to experience behind-the-scenes moments that could help her professional path too. That isn't blackmail, it's simply being pragmatic.

I would take her to such functions even if she didn’t help me, but I desire her to see the benefits the work we create together can achieve: a foot in the door. I know not all people enjoys being filmed, but sometimes spontaneity is what makes content authentic. Appearing on video from time to time is part and parcel of being my companion. I'd remove anything she requested, but she hasn't made such a request yet.

I don’t expect anyone to be my private videographer, but friends support one another in small ways. My assumption was recording a short video here or there would be enjoyable for Beth. Innovation flourishes in collaboration, and having my friend around makes endeavors energetic and pleasurable. I never force her to take part in anything, and I’d never deliberately humiliate her. But filming together occasionally is part of how I record our time together.

I cherish our friendship profoundly and want to avoid making videos to come between us. I am ready to find middle ground: like requesting permission before recording, and steering clear of angles that might make her uncomfortable.

This is not about control, it's regarding expressing my perspective while still considering hers. Clearly making content is not a replacement for real connection: it's merely part of how I live my life and I want her to be involved in a way that’s enjoyable for each of us.

The Jury: Public Sentiment

Is it right for her to stop recording herself and her friend when they are socializing?

Nothing is more excruciating than having a companion film you. I get that it's her passion, but I wouldn't ask friends come to my workplace. Maybe she can find influencer friends to create content with. With the dark, looming future of AI, human connections are the only thing we have – cherish them!
Liberty, 25

When pursuing something professionally, you can’t ask your friends for help every time, even if they have helped previously. While she enjoys creating, that doesn't imply all those around her is content. She needs to honor her friend's privacy.
Ankit, 26

She may enjoy making content and displaying her life online, but it’s not for everybody. It’s nice she has assisted Beth’s career, but she needs to listen to what her friend desires.
A commenter, 27

It seems like you care about each other, so hold on to that and ensure it’s the focus in your friendship. Foster some authentic memories, where true emotions are preserved, not digital scrapbooks. Even public figures who seem to share their worlds actually have more secrecy than it appears.
One opinion, 53

She seems to be not fully engaged nor authentic when they're together – she's on the job. Each appears unsure as to what’s reasonable. The solution lies not in trying to change one another, but in each establishing defined limits around what is comfortable to them and seeing if there is an mutually agreeable middle ground.
A final view, 71

Now You Be the Judge

Consider this question: has she been over-exposing their friendship?

Jamie Ray
Jamie Ray

Aria Vance is a digital content strategist with over a decade of experience in curating premium online entertainment and lifestyle articles.